Keep the Merchant at the center of every decision we make across the company. The goal is to always empower them.

• Doing is better than Debating
• Build speed as a habit
• Make unlimited first time mistakes, fail fast and iterate continuously.

• Use curiosity to question the status quo.

• Do more with less. Drive outcomes by being frugal.
• Hustle to solve difficult problems within the given constraints.

• Be the first to own, commit, deliver.

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